Valley country music powerhouse 102.5 KNIX is celebrating a major milestone this year, as 2018 marks their 50th anniversary in Arizona. In order to commemorate their longevity at the top, the station teamed up with the fellow locally grown Huss Brewing Co. to create a collaborative, special edition Scottsdale Blonde can.
Photo Credit | Huss Brewing Co.
Turning to their loyal listeners for input, KNIX held a series of voting events to determine which beer would represent their Arizona legacy – Scottsdale Blonde or Papago Orange Blossom – with Scottsdale Blonde ultimately coming out on top.
“KNIX is more than just a radio station – it’s a fixture in the Phoenix community that continues to impact the lives of residents through music and charitable giving,” said Steve Geofferies, EVP of Programming for iHeartMedia, the parent company of KNIX. “Nothing goes better together than country music and beer! There’s no better way to celebrate 50 years in Phoenix, than with Arizona’s hometown brewery, Huss Brewing Co.”
The 50th Anniversary cans will also commemorate 5 years of Huss Brewing Co. and will debut at a Can Release Party at the Huss Brewing Co. Pop-Up Taproom at Desoto Central Market on March 30 from 4 to 7 p.m.
“As a local company, we are committed to supporting Arizona’s legacy companies – those that help shape our unique culture and become part of our identity,” said Huss Brewing Co. co-founder Leah Huss. “Celebrating our own 5th anniversary along with 50 years of KNIX is a huge accomplishment and we’re excited to play a part in commemorating this great milestone.”
The limited edition cans, commemorating the KNIX legacy, will hit stores in March and be available through the fall, and shoppers can get their hands on them anywhere Huss Brewing Co. beers are sold.